WHITE PAPER:
The following white paper addresses the severe pressures weighed out by the consumer market today. Inside, discover how marketing performance analytics can help marketers address and act upon the marketing pressures.
CASE STUDY:
Experian needed to enhance its consumer insight and market analysis tool, Micromarketer, to give customers a more powerful and flexible engine. Experian leveraged Alteryx data- and country-neutral core technology to redevelop its Micromarketer product. The result was a new release named Micromarketer Generation 3 (G3).
WHITE PAPER:
Consult this resource to learn more about the insight Aberdeen research discovered by studying 229 mid-sized companies. They looked to uncover if there were specific characteristics that made companies more interested in using social business.
WEBCAST:
In this exclusive webcast, learn how you can use big data to create new business value, maintain relevance, and achieve greater operational efficiency.
EGUIDE:
How can your organization create a compelling customer experience (CX) strategy? Inside discover what constitutes a successful CX, and explore the 6 steps your organization should take to build a successful CX and confer a competitive advantage.
CASE STUDY:
This brief case study considers how one winter vacation destination was able to leverage smart marketing software to become a year-long resort. Access now for a look into the tools they used, the successes they saw, and how they were able to bolster their revenues.
EGUIDE:
This expert e-guide discusses how to measure success with mobile, social, and analytics with a new set of metrics. Also, discover Forrester Research Inc. analyst Mike Gualtieri's four steps to developing a customer data management strategy that allows you to successfully leverage analytics.
WHITE PAPER:
The following white paper details an approach to social media that integrates social media and existing consumer information to create a 360-degree view of the customer.
WHITE PAPER:
Read this white paper and gain an understanding of Complete Commerce and how it can change the way you interact with your customers. Complete Commerce can help you unify your customer's experience, personalize their journey, maximize engagement and optimize the execution along the way.